Czech Insurance Association / Book Design
Czech Insurance Association / Book Design
Czech Insurance Association / Book Design
Czech Insurance Association / Book Design
Czech Insurance Association / Book Design
Czech Insurance Association / Book Design
Czech Insurance Association / Book Design
Czech Insurance Association / Book Design
Czech Insurance Association / Book Design
MY ROLE: Art Direction / Graphic Design / Photography
Context
A large-scale publication documenting the history and present of the Czech insurance industry, requiring a clear structure, strong visual identity, and representation of key industry figures.
Approach
Designed a visual system to handle extensive historical and contemporary content
Balanced institutional tone with modern, accessible design
Integrated portrait photography to humanize the subject and connect past with present
Execution
Art direction and full layout design of the publication
Creation of a consistent typographic and grid system
Portrait photography of leading figures in the Czech insurance sector
Close collaboration with client and editorial team throughout the process
Result
Cohesive and structured publication combining historical depth with contemporary clarity
Strong visual identity supporting both readability and authority
Long-term collaboration with the client on ongoing visual outputs